Tennis star Caroline Wozniacki becomes the first female athlete to launch a crypto token

October 21, 2018

Tennis star Caroline Wozniacki becomes the first female athlete to launch a crypto token

Danish professional tennis star Caroline Wozniacki is set to become the first female athlete to have a personal crypto token.

The former world No. 1 female player signed a contract with Singapore-based Global Crypto Offering Exchange (GCOX), which aims to become the world’s first licensed celebrity crypto exchange.

“Caroline is the first female celebrity to sign with GCOX and we are very excited about the upcoming launch of her very own celebrity token that will be available only on our GCOX platform”, GCOX official statement reads.

With this move Wozniacki, who won her first Grand Slam title at the Australian Open in January, joins the list of other celebrities who have already signed contracts with GCOX. Among those are American singer and songwriter Jason Derulo, former Liverpool and Real Madrid football player Michael Owen, and Filipino boxer Manny Pacquiao.

In an interview with Reuters, Wozniacki said:

“To be the first female athlete to have her own token is really cool… I am looking forward to expanding that before other people start getting into it.”

Launched in 2017, GCOX helps celebrities to “cryptonize” their popularity by launching own exclusive crypto, called Celebrity Tokens. GCOX has a significant list of advisors and investors, notably Sheikh Khalid bin Zayed Al Nahyan, Manny Pacquiao, and Michael Owen.

Director of GCOX Jeffrey Lin informed Reuters that the first celebrity tokens will be launched at the beginning of the next year. The buyers will get the chance to buy exclusive products and will also have the opportunity to communicate with their favorite sports stars. In their turn, the celebrities will get profit from token sales.

In addition, those who want to acquire Celebrity Tokens will need to buy GCOX’s own tokens, called ACM, which were made available for purchase  recently.

Notably, sports is showing a growing interest into cryptomarket. As reported earlier, Italian football club Juventus and French Paris Saint-Germain have launched their official fan tokens by signing a multi-year strategic partnership with